If you’re thinking about adding promotional products to your marketing campaign, look no further than promo travel mugs. They are inexpensive; they are big enough to attract attention, yet small enough to be easily stored. And they will never be stored away in someone’s junk drawer!

In order to truly promote your business and get the best for your advertising dollar, you need to ensure that your branded items are used and seen by a large portion of the general “buying” public. You can do this by giving out promo travel mugs. The following are 5 reasons why mugs are a great way to get your logo in people’s homes and out in public.

1. Size Matters – At least it does when the topic is promotional items. Smaller promotional items such as pens and key chains, while popular and effective, do not carry as much visual weight as larger items. They can only be seen and appreciated when they are in use. When these items are not being used, they are not being seen. Mugs, on the other hand, can be seen from across a room. And travel mugs…Well, they travel.

2. Be Seen – Another great thing about promo travel mugs is that they cannot be carried around stuffed in other things such as bags and purses. They are carried in the hand. They are set on counters and desktops eye level so that your logo comes face to face with potential future customers. It just doesn’t get any more visual than that.

3. Something of Value – Mugs have tremendous value, and they will be used by almost every person that receives one. Once people have them in their hands, they will use your mugs featuring your logo more than you can imagine. Many will even use them everyday to transport their daily supply of coffee.

4. Portability – Not only can promo travel mugs go places, they are guaranteed to go places and be seen by more potential customers than other promo items. Granted, other promo items go places too, but mugs are carried by some all day long, everywhere that they go.

5. Durable and Reusable – Mugs are extremely durable and reusable. Mugs are able to be washed every day and reused again and again.

So, if you want to give away something of value, something that will be seen and used everyday, you need to seriously think about giving away promo travel mugs. You can’t go wrong with the right promotional items, and travel mugs are among the best.

There’s a common misconception that it is expensive, bothersome and time consuming to give away free promotional items. The truth is that it is very affordable to include branded items such as discount travel mugs in your marketing strategy. And they are easily distributed. Many can be given away from the clerk’s counter at your place of business. Or you can hand them out at festivals, fairs and bazaars.

If you are still concerned about the cost involved with handing out promo items, take a look at the following ways you can save money when purchasing almost any promotional product:

• Buy Discount – Many promotional items can be bought at discounted or clearance sale prices. You might not get the newest or flashiest items, and the supply might be limited to the number that is still available from last season’s stock. You might even have limited color selection when it comes to promotional items such as pens, balloons and discount travel mugs, but you will get more for your money which means that your advertising dollars will stretch farther.
• Buy in Bulk – A lot can be said for buying in bulk. Most companies will give you a lower price per unit depending on how many you buy. For example: If you purchase 100 promo items your price will be X amount. If you purchase 200, it will be lower; purchase 300 it will be even lower. Bottom line: You should be purchasing items in bulk whenever possible. Even if you can’t give away all of the items at once, they can be stored and given away at a later time.
• Buy Unpopular Colors – Discount travel mugs come in many different colors with many different color options for the imprinted logo as well. Popular colors usually sell out more quickly and have a higher price. If you choose colors that are easy to stock, you might be able to save some money.
• Ask for a Deal – You might be able to get a good deal if you ask for one. Many makers of promotional items will also offer a discount for repeat orders. Even if you can’t promise future orders, it doesn’t hurt to ask for a “good guy’s” discount or see if there are any specials currently being offered.

If you wish to give away promotional products, do so. Make it a goal, set aside some funds, and find a way to purchase items within your budget. Once you start looking into the matter, you may be surprised by how much you can afford after all. And be sure to check out the discount travel mugs. Coffee mugs are highly effective and serve as miniature, traveling billboards.

Instead of the basic plastic mugs, ceramic mugs and basic china, why not opt for a more interesting approach by using travel mugs instead? No wait… make it a little bit more interesting my turning it into custom travel mugs. These mugs are the ideal promotional item to be given away especially if you are in the travel, hospitality and service business.

Custom travel mugs are good investments for your company as they never go out of style and can be used for decades. Not only that, there’s an obvious benefit where travel mugs are concerned. It is portable, trendy, convenient and useful for the office and especially for traveling.

When you compare the benefits of how these custom travel mugs take your brand name and company to great lengths, the cost in creating these custom mugs is nothing. Consider this- travel mugs carry your company and brand wherever they go, for a longer period of time and across a wider set of targeted and potential audience far better then print advertising does.

Not good enough reasons for you? Okay, then how about this: About half of the adult population in the United States drinks coffee on a daily basis, especially as a morning ritual. With demand high in these and other countries, consumers have made the popular beverage a very valuable commodity and along with that, coffee mugs have become popular too.

Because of this popularity that doesn’t seem that it’s going to fade anytime soon, custom travel mugs have made businesses and companies print their corporate logo on them and send it out as promotional items to their target audience. And not only is coffee going into these mugs, it a variety of other beverages from tea, water, pop and juice too, so you wouldn’t only be targeting coffee junkies, but rather everyone who loves a good looking cup to hold their beverage.

People drink quite a number of beverages throughout the whole day and by having travel mugs, they will definitely use them and seeing your logo a thousand times in one day, this will definitely stay imprinted in their minds and hearts, promoting higher brand recall and recognition. If your company frequently holds roads shows, and participates in trade fairs and conventions, invest in a couple of travel mugs to go along with you and give it to your customers, clients, staff and everyone present at the event.

Custom travel mugs come in many different shapes, colors, designs and sizes that you can choose from, and you can custom make them to suit your budget, your needs and your preferences. All you need is to select the type that you want, determine what information, design and slogans you want on the mug and give it to a company that provides custom travel mugs design and manufacturing and you will be able to have a mug that has everyone excited and eager to get their hands on them.

Make your custom travel mug attractive but do not forget the purpose they serve. You can have all the designs in the world on your mug, but if your audience cannot see your corporate logo and slogan, then the mugs defeat their purpose of promoting your company.